posted on: 2012-01-28 20:44:45
In 1959, phil knight from Oregon university graduate, get the industry and commerce management bachelor's degree, after a year, he and to enter into the famous [[Stanford university]] for [[mba]] degree. Strict management education so that he has become a good of the quality of the managers. In later years, two alumni together, in the same boat, lead the company the constant development and expansion. Now, Nike production and business operation activities all over the world six continents, its employees total to 22000 people, and the company's cooperation [[supplier]], check in business, adidas porsche design [[retailers]] and other service personnel to nearly 1 million people.
Nike has been around the world will encourage every athlete and for its offer the best products as glorious task. Nike is the language of the movement of the language. Thirty years on, the company always dedicated to each show ego to create the chance. Nike knows: only the application of advanced technology to produce the best products. So since always, Nike spent a great deal of human, material used in [[new product]] development and the development of. The first of the Nike air cushion technology to sports brought about a revolution. Using the technology to create the shoes can well protect the athlete's body, especially the ankle and knee, prevent in his sprained during strenuous exercise, and to reduce the impact of the knee and wear. The air cushion technology once roll out big shoes welcome. adidas pro model Average consumer and professional athletes to it couldn't put it down.
In 2001, Nike air cushion in developed the technology after and rolled out a new type of called Shox shock technology. Use this technology production out of the same shoes deeply welcome, sales of climbing. In addition to other than sports shoes, Nike's clothing are also some innovative work. For example: use of textile manufacturing high performance FIT technology can effectively help athletes in any weather conditions training and competition. Nike manufacturing sports goods, such as: watch, glasses and so on all is the crystallization of the high-tech.
NIKE company from 1999 to, the use of electronic data exchange ways and its supplier contact, directly will the garment design, color and quantity condition to EDI way order, and will be delivered period reduced to 3 ~ 4 months. It also requires the cloth ZhiBuChang first to supply us office reported new development of cloth kind by designer choose appropriate cloth for garment design style, and then order to clothing manufacturer production; And clothing manufacturers use cloth must also be approved by the company's NIKE ZhiBuChang production. In this way, ZhiBuChang must early planning new products for NIKE company and buy. But since the fabric is designated the buyer, the buyer garment manufacturers to order the cloth time is shortened, garment manufacturers delivery also more and more short, from the previous 180 days shorten for 90 days.
NIKE in China of production NIKE shoes 95% back into the United States market sales. NIKE company in China's business model is based on agency business is given priority to, a few business open your own place management. As word, kyrgyzstan, Rachel, across the world, first are the agents NIKE's proxy company.
NIKE in China is mainly mode of transportation highway transportation, and a small involves air transport. Overseas production products entrust a third party logistics company through the air transport in China directly shipped to the major cities in the offices of the warehouse of the NIKE, such as Beijing, Shanghai. In the production of products within the territory of China also entrust a third party logistics company with highway freight way in China's major cities to the company office in the warehouse of the NIKE. This part of the transportation, warehousing costs is by NIKE company to undertake.
For NIKE company will tell, don't do transportation, transport link is by the third party logistics company completed, transport costs from origin assume only regional offices this link to warehouse, storage is office to management. The main functions of the warehouse is, directly under the warehouse store as a corporation, and not every one of the agency's warehouse; Another important function is relay warehouse, product from producing area to area warehouses, agency will to take goods to their own warehouses, so do ZhongZhuanKu use. Each agency company own the vehicles, to NIKE company local office of warehouse pick up the goods, to their own warehouses, finally to agent each shop. This part of the transportation, warehousing is completed by the agency, transportation, warehousing fee is agency company bear.